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Nearly
ALL
providers
of
ready-made
websites
will sell you a copy of a
template. With the exception of
your contact details and some of
the text which you edit, most of
the general content is identical
to websites sold to other
instructors. When a search engine
finds two pages that are
strikingly similar, it is forced
to choose which one to include in
its index and which one to
ignore. The page which will get
indexed is either the one first
published, or the one with the
highest page rank.
See
duplicate content and
Google
A real concern about ready-made
sites which include batches of
duplicate content is that Google
may see this as one owner
publishing multiple sites, in
order to deliberately manipulate
Google's search results, also
known as 'spamming' which may
result in a permanent ban of the
domain hosting the content.
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We
provide you with a ready-made
site
which
is not seen as containing
duplicate
content
No
two ready-made driving instructor
sites are the same
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All
driving school websites are powered by
software applications which have been
developed in-house which specifically
address important search visibility
issues, such as sites serving duplicate
content and pages which have not been
updated for some time and which go stale
and drop off the SERPS. More
on search
engines.
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